Cherry donation platform successfully participates in Plug and Play startup summit in the United States

Showcasing Cherry Photo, which combines blockchain and donations, has made a significant impact on the American donation industry.

Cherry Co., Ltd. participated in the world's largest startup event, Plug & Play (hereinafter PnP) Silicon Valley Summit, as a blockchain-based donation platform startup. Participation in the summit was achieved through active support such as mentoring in global expansion and consulting on IR presentation materials for 10 weeks as Cherry was selected for the Daegu Global Venture Startup Promotion Project hosted by the Daegu Creative Economy Innovation Center.

Held from June 11 to 13 in Silicon Valley, the summit was organized by Plug and Play (PnP), the world's largest global startup accelerator event. It featured over 300 startups and 4,500 VCs, corporate executives, and government officials across 17 industry programs, including AI, fintech, health, and mobility. The summit also included presentations from key speakers such as representatives from Intel, Walmart, and Amazon, along with over 10 breakout sessions and networking events, providing startups in various leading fields with opportunities to showcase their products and technologies, attract investment, and find international expansion partners.

During the summit, Cherry showcased one of its key services, the donation photo booth, Cherry Photo. Cherry Photo allows users to take pictures, which automatically triggers a donation, with the use of blockchain ensuring transparent disclosure of how the funds are used. At this event, Cherry ran a promotion where they donated $1 for every instant photo taken by visitors. Over 1,000 people actively participated, resulting in 300 photos being taken and a total of $300 being raised. The collected funds will be donated to UNICEF, and the use of the donations can be transparently tracked by everyone through the Cherry donation platform.

As the summit concluded, Cherry received acclaim for its Cherry Photo initiative, embodying the motto of Transparent, Fun & Give, which sparked fresh enthusiasm in the advanced donation culture of the United States. This evaluation highlighted the potential for Cherry's donation platform to expand into new markets.

For more details, please visit the Plug and Play event page.